Newsroom: Live, alerts, front pages and the market
The desk screen for news sites — Live with Score and Trend, the alerts and what to do about each, the article panel, Performance, front pages, the wall screen, Market, Stories, Entities and Map.
Analytics → Newsroom Intelligence is the screen a duty editor keeps open all shift: what is read now, which articles need a decision, and what the competition publishes. For the detailed analytics of a period, click Full analytics — see News analytics: the tabs and what every number means.
Five things before any number
- Readers are for the period, not the moment. Someone who read at 18:55 and left still counts at 19:21 in a 30-minute period.
- The period is part of the number. Readers for 3 hours are not comparable with readers for 15 minutes.
- An article is compared with its peers — articles of the same site at the same age.
- Attention counts only while the article is visible on screen; a hidden tab does not count.
- Missing is not zero. A part that is not measured yet is left out, and the screen says so.
Live
At the top, choose the period — 15m, 30m, 1h or 3h. The screen refreshes by itself.
The five tiles describe the whole site, counting each reader once:
| Tile | Meaning |
|---|---|
| Readers | Different people who opened at least one article in the period. |
| Views | Articles opened, galleries included. |
| Attention (median) | The median seconds an article was visible on screen. |
| Completion | The share of reads that reached three quarters of the article. |
| Recirculation | The share of readers who opened another of your articles within 30 minutes. It covers a longer period than the rest, because the answer comes late. |
The grey bar under readers and views shows what is normal for this weekday and hour over the last four weeks — normal for this slot, above this slot or below this slot. On a 15-minute period it leans to "below", because the last minutes are not complete yet; switch to 30 minutes or an hour before you worry.
The table shows 40 articles: those with the best Score among the 240 most read in the period. Under each headline are the domain, the section, the author and the age — 0-30m, 30m-2h, 2-6h, 6-24h or 24h+. +gallery means a photo gallery's views are added to the article.
Score: 0 to 100
Score is not traffic. It says how well an article does compared with the site's articles at the same age, from four parts:
| Part | The question | Weight |
|---|---|---|
| Reach | Did it reach people? | 30 % |
| Attention | Did they really read it? | 30 % |
| Completion | Did they get to the end? | 20 % |
| Recirculation | Did they go on to another article? | 20 % |
Green is 75 and above, grey 40 to 74, red under 40. 3/4 means the Score was computed from three of the four parts. Under 10 readers an article is not scored. Click a row for the breakdown — a bar per part and a sentence on why — and from there Open article detail →.
The Score can move without anything changing in the article: when it turns 30 minutes, 2, 6 or 24 hours old it is compared with older articles, and a longer period gives more reach.
Trend
Trend splits the period in two halves and compares the readers of the newer half with the older one: ×2.4 means 2.4 times more readers in the last half. From ×1.5 it is green, from ×0.6 down red. new means no readers in the older half — usually a new article, sometimes an old one just found through search. Trend is not part of the Score: "is it growing" and "is it good" are different questions. Do not use it on 15 minutes — the data arrives in five-minute portions and the newest one may still be filling.
The alerts
An alert is a situation you can fix in the next ten minutes: which article, which numbers, how many readers are at stake and one suggestion. In Live they are one line with a chip per kind; click a chip to open Alerts filtered to it. Cards are ordered by readers at stake.
| Alert | When it lights | What to do |
|---|---|---|
| climbing (green) | The article grows at least 2.5 times and has a Score of at least 60. | Move it up the front page while it climbs; maybe a push notification. |
| dying in a prime slot (red) | One of the first three positions of a lead zone has a Score of 35 or less and at least 50 readers. | Replace it or rewrite the headline that sells it. |
| leaking readers | Top quarter by reach, bottom quarter by recirculation. | Add links to the rest of the story. |
| shallow reads | Top 30 % by reach, weakest 15 % by attention. | Check that the first paragraphs give what the headline promises. |
| fading | The Score fell by 40 % or more and used to be at least 55. | Over 500 readers: a new headline; otherwise move it down. |
| underperforming (grey) | Score under 30 with at least 200 readers, aged 30 minutes to 24 hours. | Rewrite the headline or give the slot to another article. |
The × on a card hides it for four hours, in your browser only. Sometimes a box above the cards says a competitor leads with a story you have not covered in three days — read theirs and decide whether to cover it.
The article panel
Opened from the breakdown or a card. Its four tiles cover the article's whole life, up to 100 days and on all domains — so they do not match the 30-minute row in Live. Lifecycle shows the last 48 hours: the front-page lift, a notification, a second life from social media. The ladder below shows how far readers got — a quarter, half, three quarters, the end — and the biggest drop is where the text loses people.
Performance
What worked over a day, a week, a month or up to 12 months: Articles, Authors or Desks, with the site's totals for the period on top. A group's Score is the average of its articles, one vote each, and only groups with at least three scored articles and 100 readers are ranked. The yellow line on top says what share of readers the ranking covers — articles signed by the newsroom are pinned apart and not ranked. vs previous period adds the change against the same length of time just before.
Front page and wall screens
Front page shows your front page as the last crawl saw it — every 5 minutes — by zone and position, with each headline's readers and Score. If a zone stops being recognised after a redesign, a red warning appears and the prime-slot alert pauses; an admin repairs it with Map zones. Check the crawl time: if it is older than 10 minutes, the numbers no longer describe your front page.
Wall screens (top right) creates a link for a TV in the newsroom: a simplified Live for 30 minutes, eight articles by Score, up to four alerts. The link is shown once — copy it straight away. If it is lost or leaks, delete it and create another.
Market
What your competitors publish, compared with you. Monfri sees their headlines, publishing times and who they write about — not their readers.
- Median lag behind first publication — how late you are, typically, when someone else was first; Stories we published first — your share of first publications. Two articles are one story when they are close enough in meaning — the threshold is shown — and appeared within 36 hours.
- Coverage gap — people, places and organisations the market writes about and you hardly do.
- Market heat — names accelerating in the last 24 hours. Look at the article count before the percentage.
- Share of voice — your share of everything published about a name by the followed sites and you.
- First mover and Against each competitor — the paired stories one by one, and per competitor.
- Front pages — a competitor's front page and its changes over 24 hours: New lead, Arrived, Gone, Moved, Re-headlined.
Stories, Entities and Map
Your own articles, grouped about once an hour:
- Stories — articles about one developing story in one card, ordered by pace: how many came in the last 24 hours.
- Entities — the people, organisations, places and topics you write about, ordered by weight; an older mention weighs less. Wire services are kept apart. Click a name for Our coverage and an automatic dossier from your articles — check every statement before you quote it.
- Map — where the news happens, from Bulgaria to the world; the bigger the circle, the more articles.
If something doesn't work
An article is missing from Live
The table shows 40 articles out of the 240 most read. A big article with a weak Score can be outside; the Alerts tab still watches it.
Readers did not fall though traffic did
Readers are cumulative over the period and fall only as old five-minute portions leave it. Watch Trend for the change.
The front page looks old
The crawl failed and the screen shows the last successful one. Check the time next to the crawl; if the problem stays, tell us at [email protected].
A competitor is missing from Market
Some sites cannot be followed — their page is built in the browser or they block crawling. Front pages lists them with the reason.